Tips for Creating Content for Outdoor Digital Signage
Outdoor digital signage differs to indoor out of home applications. Not only are the challenges of the weather, temperature and vandalism need to be countered but also content for digital outdoor signage differs to the conventional content seen on indoor systems. Read More
Implementing Digital Signage in Business
Digital signage has become a must have marketing and advertising tool for business. As a low cost method of reaching a large audience there is no better system than using display screens.
Many industries are reaping the rewards of using digital out of home (Dooh), here is how it is being implemented in many industry sectors Read More
The Effect of Temperature on Digital Signage
Temperature is often forgotten about when digital screens are used out of home. However, there is an optimum operating temperature window for most LCD type screens and continued use either side of this range can lead to premature failure of the device. Read More
Different Ways to Protect LCD Screens in Different Locations
The LCD screen is not just a modern TV. There are more uses for modern flatscreen TVs than just home entertainment. Computer screens, TVs and digital signage all use the same screen technology but for different purposes.
But this can often lead to problems as most LCD TV systems, even commercial grade screens are not designed for use outside a home type environment. Read More
Digital Signage Blogs – Reviewed.
The digital signage and outdoor advertising industry is still a relatively new sector and even the professionals and experts require a constant stream of information and news to keep abreast of the latest developments. Read More
Outdoor Digital Signage Checklist…part two
Impact/vandal protection
Often overlooked but unfortunately a necessity none-the-less; a vandalised or otherwise damaged screen will cost in both downtime and replacement so ensuring it is well protected is essential. Steel LCD enclosures are one solution. Read More
The Outdoor Digital Signage Checklist…part one
When embarking on an outdoor digital signage campaign there are numerous pitfalls, hurdles and challenges that can halt your installation, damage the screen or reduce the ability to retrieve a return on your investment. Read More
Reasons to Consider Outdoor Digital Signage
Digital signage is the latest buzzword amongst advertisers. IT can be described as a modern, dynamic and flexible method of advertising to a mass audience – it is also cost effective in comparison to other mass marketing systems (TV, radio, newspapers etc). Read More
So what is the Cost of Outdoor Digital Signage?
Many business and industries have begun to look at digital signage as part of their overall marketing and advertising package. It has many advantages over conventional advertising – including cost. Read More
Gimmicks and Innovations – Getting Noticed in the Digital Signage World
It wasn’t too long when we first began seeing digital signage emerge into the world. This digital out of home advertising media was a logical step following the innovation of flat screen TVs and the fall in cost of such devices.
However, in just a few years, digital signage has gone from being a niche market to a mainstream advertising media and is now found almost everywhere; from the high street to gas stations; retail stores to shopping malls – even outdoor digital signage is ubiquitous. Read More
