Retail Digital Signage Indoor and Out
Providing screens for promotion and branding has benefits both indoors and out. Commonly used inside retail stores and diners, digital signage displays provide an easy and eye-catching form of promotion and branding, communicating with customers and steering them to promotions and sale items. Read More
Employing Outdoor Digital Signage to Increase Customers
A common misconception with digital signage is that it boosts sales. A lot of retailers place screens inside stores, run adverts on them and expect that their customers will suddenly buy more products from their store. Read More
Digital Advertising Screens for Retail
Over the last few years, in-store promotion has changed dramatically. Nearly all major retail stores now have some form of in-store digital advertising network, with digital advertising screens dotted around stores, promoting and advertising to customers. Read More
Digital Signage – Preventing it from Becoming Hidden
a href=”https://www.lcd-enclosure.com/digital-signage-enclosures/”>Digital signagehas been around for quite some time now in some locations. The advertisings screens we see around retail stores, gas stations and airports have become long-standing fixtures, but a common problem for these well-established displays is all too common to see. Read More
Digital Signage and Effective Branding
While most people are familiar with digital signage and its use in advertising around shopping malls and retail stores, the medium’s greatest strength isn’t in advertising at all, but branding.
Five Reasons for using Outdoor Digital Signage
Over the last decade, LCD screens have gone from being the latest must have for the front room, to adorning our shopping malls, airports and even our high streets as outdoor digital signage. But placing a screen in an outdoor location costs money. Even with a standard device in an LCD enclosure, a more cost-effective way than bespoke outdoor digital signage devices, there is still going to be some initial costs to bear. So why bother? Read More
Effective Positioning for Retail Digital Signage
When it comes to using a screen for advertising and information, all too often people get absorbed in the finer details of screen size, type of device and aspect ratio without thinking of perhaps the most important aspect to retail digital signage—the position of the screen. Read More
The Changing Face of Television
Few people don’t own a television, and modern flat screens don’t just provide us with entertainment but are found out of the home used in digital signage and other technology, but it has taken over a century for televisions to have developed into the modern LCD high definition screens we enjoy today. Read More
IMS: Retail Remains Top for Digital Signage, Outdoor Expected to Expand
Retail is still the biggest user of digital signage and will remain so over the next decade, according to recent research, but outdoor digital signage will increase dramatically. Read More