Back-lit LED – the Future of Outdoor Digital Signage – is Bright

Modern flat screen technology commonly used in digital signage such as plasma and LCD is relatively new and while the advantages of these displays compared to the old style cathode ray tube are quite obvious; flatter, smaller, lighter, cheaper to produce etc, they are not by any means perfect. Read More

Wrong Direction – The Uncertainty of Some Digital Signage Innovations and Schemes

While there is certainly no question of the prevalence of digital signage, with screens now being found in all sorts of locations from shopping malls to roadside hoardings, not all digital signage schemes are successful or prove to be that good an idea. Read More

Digital Signage around the UK and Europe

The UK is leading the way in digital signage compared to all the other EMEA (Europe Middle-East Africa) countries, research indicates. By the end of 2010, the UK had around 420,000 of the 1.7 million digital signage screens throughout the EMEA region, according to researchers Futuresource Consulting. Read More

Running a Synchronized Digital Signage Campaign

Different Screens for Digital Signage

There was a time when television came in only one type—the CRT (Cathode Ray Tube). Few of these bulky TVs ever made it out of the home, but now, with the rise of the flat screen television televisions are a common sight in our shopping malls, airports and even along our high streets in the guise of digital signage. Read More

Outdoor Digital Signage and the NEMA 4 Standard

More and more digital signage installers and advertisers are taking their screens outside to benefit from the many advantages to outdoor digital signage:

  • Higher audiences
  • Easier to stand out
  • Less competition Read More

Where Next for Outdoor Digital Signage?

Outdoor digital signage continues to grow year on year. More and more billboards are becoming digital with giant roadside hoardings adorning many highways and byways, while along the high street LCD screens are slowly usurping the traditional advertising sheets and posters that have long been part of most cities and towns. Read More

Approaching Outdoor Digital Signage Content

A common mistake made by users of outdoor digital signage is that they assume content used on indoor screens will work as effectively outdoors. Outdoor digital signage, however, requires a different approach to content than screens placed in shopping malls, airports and retail stores. Read More

On the Horizon a $25 PC – Ideal for Digital Signage

A pocket-sized USB Computer that costs just the price of a couple of movie tickets is being developed by The Raspberry Pi Foundation and could prove a useful device for paying digital signage content. Read More

New Innovations in Outdoor Digital Signage – A look at the future

Years ago during the Edwardian and Victorian times, outdoor advertising began on the back of the printing boom. Soon the streets were filled with brightly coloured posters, signs and advertisements that were to adorn our high streets for over a century. Read More
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