Posted by: Richard Williams | Posted on: | 3 Comments
Digital signage is a great way of advertising and raising awareness. Not only do TV screens provide a more dynamic and attractive advertising medium than traditional print media but with the attention that it can grab, it is also a cost effective method.
But there are times, and locations where the use of Digital Signage screens may be desirable but is just not practical. The problem is that a digital signage screen is the same sort of device that we use to watch television in our homes, and these flat panel displays are only designed to operate in similar conditions to our front rooms.
But many areas where digital signage would be advantageous are not suitable for using these LCD and plasma devices. One such area is outdoors where the potential audience is far larger than for any indoor digital signage campaign.
But outdoor locations are not that digital signage-friendly. Firstly, with outdoor digital signage you have the weather to contend with. Rainfall, snow, hail and a whole host of other elements can disable a display screen.
Secondly, screens left in outdoor locations are often vulnerable. Not only can they suffer accidental damage due to the rough and tough nature of the outside world but they are left exposed to vandals and attempts at theft.
Thirdly, not all outdoor locations are the same. Some areas may have mild temperatures but experience high levels of rainfall, whilst other areas may be dry but extremely hot, and of course there are locations where sub-zero temperatures are regularly reached.
LCD enclosures are a great solution for these temperamental conditions. Not only do they provide a weather proof barrier protecting the display screen from moisture and rain, but they also have other rugged and environmental aspects.
LCD enclosures often contain climatic systems such as heaters, cooling fans and even air conditioning so they can be used in almost any environment; they also use anti-glare and reflective glass systems to ensure perfect readability in sunlight.
But the biggest advantage of LCD enclosures is their general toughness. They are usually made from mild steel (or stainless) which provides a real ruggedness that prevents any damage to the enclosed device and when fitted with vandal proof anti-shatter screens the LCD monitor enclosure provides and impenetrable barrier that not only protects the enclosed LCD display but also ensures it is running in the optimum environment possible.