Digital Signage and the Healthcare Sector
Perhaps one of the most surprising things about the rise of digital signage has been its uptake in the healthcare sector. The healthcare sector has adopted digital signage in all sorts of locations and environments, perhaps more so than any other industry, with doctor’s surgeries, pharmacies, clinics, hospitals and treatment centers using screens for a multitude of applications. Read More
Train Station Digital Signage
Train stations were one of the earliest users of digital signage, with screens being used in major network stations for all sorts of reasons. With high levels of people using busy mainline stations, a need to communicate detailed information, digital signage around train stations has benefits for train operators, advertisers and customers. Read More
Digital Signage – Improving a Customer’s Experience
While there are many benefits to using digital signage, immediacy, engagement, the ability to place multiple adverts on a single space, one of the key benefits and perhaps the most important attribute to a successful digital signage campaign, is improving a customer’s experience. Read More
Image Movement in Digital Signage Content
One of the most obvious advantages of digital signage over static media is the ability to show moving images. Using LCD screens hooked up to a media player means that all sorts of video content can be played outside the home, helping to attract attention to whatever promotional or informative message the digital signage screen is trying to portray; however, is using moving imagery really a good idea, and if so, how much should you use? Read More
The Future of Flat Panel TVs
LCD televisions have been around for several years. With their continuing falling price, clarity of image and relatively low energy requirements has meant LCDs have become the ubiquitous television of choice for both home use and digital signage. LCDs have now easily overtaken plasma in both these sectors, and with larger and larger LCD sizes now available, they no longer seem to have any limitations. Read More
Positioning your Outdoor Advertising Screen
While plenty of challenges are involved in taking a screen outdoors, such as protecting the device from the weather, controlling the temperature and securing the screen against vandalism and theft, there are plenty of benefits too. Read More
Outdoor Digital Signage – Providing Information around Campus
One sector that has started implementing outdoor digital signage is education, with an increasing amount of screens deployed around college and university campuses. Outdoor screens provide some unique benefits to college campuses and provide a method of communication unrivalled by other forms of messaging. Read More
Need an Outdoor TV for a Smoking Area?
Across Europe and America, many states and countries have enforced smoking bans in all public buildings. The outcome of this is that many pubs and bars are losing custom with customers unwilling to stay for longer. Read More
Five Reasons for using Outdoor Digital Signage
Over the last decade, LCD screens have gone from being the latest must have for the front room, to adorning our shopping malls, airports and even our high streets as outdoor digital signage. But placing a screen in an outdoor location costs money. Even with a standard device in an LCD enclosure, a more cost-effective way than bespoke outdoor digital signage devices, there is still going to be some initial costs to bear. So why bother? Read More
Importance of Preventing a Damaged Screen
With information screens, advertising displays another outdoor digital signage applications, modern LCD and plasma screens are found in many different environments outside the home. Read More