Food Industry and the Growing Use of Outdoor Digital Signage

For a long time now many outdoor digital signage companies have targeted eateries and restaurants, however the uptake by fast food chains and other quick bite establishments has up to now been fairly slow. Read More

Outdoor Digital Signage Backlighting – Ins and Outs

There are many advantages to outdoor digital signage. The modernity, versatility and dynamic nature lends itself to outdoor advertising really well, and the digital displays are far more eye-catching than static print media. Read More

The Use of Digital Signage in Education

With digital signage being so popular in the commercial world as a way of advertising, brand promotion and information, its growing use in other sectors was to be expected. Read More

How Much Punishment can your Digital Signage Take?

The explosion of digital signage in recent years has turned this niche market into a mainstream industry worth several billions each year. TV systems are being implemented in all sorts of places for a multitude of purposes including advertising, brand awareness and information. Read More

Employing Outdoor Digital Signage to Increase Customers

A common misconception with digital signage is that it boosts sales. A lot of retailers place screens inside stores, run adverts on them and expect that their customers will suddenly buy more products from their store. Read More

Digital Posters – Dynamic and Attractive Digital Signage

Digital signage has begun to replace nearly all the traditional print media that has adorned our shopping malls, retail parks and department stores. From roadside digital billboards that have replaced the large side-of-the-road print hoardings to small point of sale signs – digital signage is now everywhere. Read More

Outdoor Digital Signage – blight or boon?

Since the emergence of the digital out of home (Dooh) industry, it was inevitable that these flexible and effective advertising mediums were taken outside. Outdoor digital signage is now one of the fastest growing sectors of the Dooh market. Read More

Simple Digital Signage Solutions

Digital signage is a steadily growing industry. Each day new installations are appearing in shopping malls, retail parks and even outdoor digital signage along the high street.

With such a rise in popularity, people can be excused in thinking that digital signage is a simple affair, simply place a screen on a wall, upload content and away you go; however, there are many challenges to digital signage and setting up your first campaign can be a challenge. Read More

Don’t be Dim – Importance of Brightness for Outdoor Digital Signage

Outdoor digital signage is a fast growing and compelling industry. With huge audience potential, placing a screen in an outdoor location can generate far more interest than a static advertisement or even a comparative indoor digital signage campaign. Read More

Get Involved with Outdoor Digital Signage in 2011

The twenty-first century is well-underway now that we are embarking on the second decade and while many of the technologies that were envisioned over the last century have yet to emerge, one industry, however, that has embraced the digital age is advertising. Read More